COCOA OF EXCELLENCE Programme and the INTERNATIONAL COCOA AWARD Celebrations 2015
Rewarding Excellence in Producing High-quality Cocoa Origins
The partners are pleased to announce the 2015 Edition of the Cocoa of Excellence Programme and the International Cocoa Awards, which will be celebrated at the Salon du Chocolat in Paris in October 2015.
For the providers, the technical guidelines are available in English, in Spanish and in French, and the Sample Information Sheet (available in English, in Spanish and in French) has to be completed with each bean sample.
The initiative is supported by several research institutions, chocolate manufacturers and cocoa organizations.
The VISION of the Cocoa of Excellence Programme is to achieve long-term farmers' professionalization and sustainability of the cocoa supply chain. This is through recognizing, preserving and valuing cocoa diversity and through promoting and providing global recognition of high quality cocoa.
The specific OBJECTIVES are to:
1. Develop awareness all along the supply chain on the opportunity to produce high quality cocoa, resulting from “Terroir”, genetic diversity, and craftsmanship of those who prepare cocoa
2. Facilitate linkages between cocoa producers and operators in the supply chains (cocoa bean traders, chocolate manufacturers etc.)
3. Expose and educate farmers, chocolate manufacturers and consumers to the diversity of flavours that exist in high quality cocoa
4. Stimulate and increase capacity of producing countries to recognize, seek out and preserve quality and diversity in cocoa.
Each participating country should set up a National Organising Committee which may consist of representatives of one or more of the following stakeholder groups: research and development institutions, national cocoa boards, quality control centres, NGO’s, export promoting institutions, etc. The National Organising Committee is responsible for announcing the Cocoa of Excellence Programme at the national level, for receiving cocoa bean samples from the producers and for sending well fermented and dried bean samples to the International Committee as soon as they are available preferably from November 2014 and no later than 30 April 2015.
Providers of cocoa samples for the Cocoa of Excellence Programme can be individual cocoa farmers, groups of cocoa farmers, cooperatives or cocoa estates or national research centres that have shown their interest to participate and that are able to produce high quality cocoa batches. The National Organisation Committee should ensure that the samples provided represent the variability of the whole country. All bean samples should be accompanied by a completed form with all information available on the origin and mode of preparation of each sample.
Each bean sample will be processed into cocoa liquor that will be evaluated (blind tasting) by a panel of international experts in sensory evaluation. Fifty high quality samples will be selected representing the best flavour quality diversity and the geographic and genetic origins of samples and processed into chocolates. These chocolates will be evaluated blindly by a larger panel of professional chocolate manufacturers and traders. The best samples will be awarded the International Cocoa Awards 2015 (honourable distinctions, without money value) to be celebrated at the Salon du Chocolat in Paris in October 2015.
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